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Traditionally, broadcast television has worked on the principle that if you cast a large net, you’ll catch some fish. However, that only works when you don’t care about the quality of fish that you catch. Furthermore, when the net is cast only once, you’re lucky to catch anything worthwhile.
Special Report TV believes that best way to reach prime qualified prospects is to target cast directly to them. The Internet and advanced streaming video technologies have made it possible to web cast Special Report TV on multiple venues. We’ve made arrangements with Blip.tv to create the Special Report TV channel assessable directly via www.SpecialReportTV.blip.tv.
In a recent Wall Street Journal column about online video sites, Walt Mossberg declares, "My favorite is blip.tv." Business 2.0 Magazine says that blip.tv truly stands out. In fact, the Webby Awards, the leading international honor for the Web, named blip.tv the Best Broadband Website of 2007.
But that’s not all . . .Special Report TV is syndicated to AOL Video, Yahoo! Video, Akimbo (video on demand), Bilnkx, MeeVee, Mefeedia, Meebo and is available on iTunes as a video podcast. Now, instead of casting the net once and keeping your fingers crossed, we cast the net on all of these channels to anyone with an Internet connection, 24 hours a day, 7 days a week, 365 days a year . . . worldwide.
Additionally, we can help you to custom design targeted video emails to your prospects that will direct them to your Special Report TV segment. Targeted video email dissemination is available to exclusive industry lists as well.
Unlike broadcast television where there is a minimum half hour time commitment, (often times resulting in your prospects having to view another company’s segment first), web casting is not restricted to length. Thus, when your segment is streamed, your company will always be first. This results in a focused approach.
We can also help you develop interactive webinars to reach your target base. These can be invitation only events, (creating a sense of urgency), that will allow you to showcase your Special Report TV segment complemented by your web site, PowerPoint, and other pertinent info.
Of course DVD dissemination is also a viable delivery method and you’ll receive 100 customized DVDs of your Special Report TV segment to distribute as you feel appropriate. More can be ordered for a nominal fee. You’ll also receive a web ready version for your web master to integrate onto your web site.
Special Report TV will also be available on college and university campuses, as in-flight video on major air carriers and available for use as a VNR to broadcast/cablecast news operations as well. You also can opt to have your Special Report TV segment broadcast or cablecast.
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